Marketing & Digital Operations Specialist (m/f/d)
Marketing & Digital Operations Specialist (m/f/d) Apply now
Location: Lana (BZ) | Start: immediately
Rocco is a young apple aperitivo brand from South Tyrol, aiming to win over hospitality, retail and events across the DACH region and beyond. We stand for quality, character and a brand that brings people together.
We are looking for someone to give our brand a strong digital presence, think strategically about social media and make sure our communication looks and feels as good as Rocco itself.
Your mission:
Move Rocco forward in the digital world!
You will oversee our social media channels, plan content, develop ideas and bring them to life with our team. At the same time, you will keep an eye on our online shop and key metrics, while handling everyday marketing and organisational tasks.
Your responsibilities:
- Planning and managing our social media channels
- Developing and implementing content ideas
- Planning and coordinating our content and campaigns
- Managing and developing our online shop
- Monitoring our e-commerce metrics and carrying out regular analyses
- Implementing and supporting marketing projects
- Supporting our D2C customers and handling customer enquiries
- Planning and implementing a range of marketing and e-commerce projects
- Working with external partners, agencies and our team
What you bring:
- Experience in marketing, social media, e-commerce or a similar field
- A good feel for brands, aesthetics and what fits Rocco
- Creativity and enthusiasm for putting your own ideas into practice
- A structured and independent way of working
- Organisational talent and a hands-on approach
- An interest in digital marketing channels and e-commerce
- Excellent German; good Italian and English are an advantage
Know your way around Meta Ads or Google Ads? Perfect. Experience with paid ads is a big plus for us. What matters is that you think proactively, work independently and have a good feel for how we want to present Rocco to the world.
What we offer:
- Attractive pay and development opportunities
- The chance to help build a young brand from the start
- Plenty of creative freedom and personal responsibility
- A varied role spanning marketing, social media and e-commerce
- Work in a young, ambitious team
- Quick decisions and the opportunity to put your ideas straight into action
- Regular team events
We look forward to your application!













